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商品編號： 9-304-096 出版日期： 2004/03/24 作者姓名： McFarlan, F. Warren;Delacey, Brian J. 商品類別： Other 商品規格： 23p 再版日期： 2004/07/15 地域： Belgium 產業： Chemicals;Pharmaceuticals 個案年度： 2002 - 2003
商品敘述：
A medium-size European manufacturer of pharmaceuticals and chemicals faces a number of information strategy issues. The case focuses on the issues of coordinating international IT activities and day-to-day operations as well as balancing the company''s IT applications portfolio. To encourage discussion of the appropriate role and background of a CIO.
涵蓋領域：
Globalization;Innovation;Operations management;Information systems;Information technology
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